About Jenny Craig

Angela, Real Member
Jenny Craig Jenny Craig

Our Story

Our story starts with one woman — Jenny Craig. When she struggled to lose weight after the birth of her second child, she realized there weren’t many sustainable options to help her reach her goal.

In the early 1960s, Mrs. Craig started working at a local gym and saw firsthand that exercise alone doesn’t lead to long-term weight loss. Her passion led to the opening of her own gym, and after years of success, in 1983, she and her late husband, Sid Craig, opened their first Jenny Craig Weight Loss Center.

Mrs. Craig took what she learned through her personal journey and years of working in the industry to create a comprehensive approach to weight loss that included portioned, great-tasting and nutritious food, the support of a personal coach, and the tools to help build and sustain a healthy lifestyle.

Flash forward to today: Millions of people have changed their lives because of her program, which has been in existence for almost 40 years.

“It’s not what you do once in a while, it’s what you do day in and day out that makes the difference.”

- Jenny Craig

About Us About Us

About Us

Jenny Craig has helped millions of people unlock the best version of themselves with our proven weight loss program.

We're passionate about improving others’ lives and making weight loss easier with great-tasting food, unparalleled support and the latest science-backed strategies.

With Jenny Craig, you’ll get everything you need to succeed: delicious chef-crafted meals, snacks (and dessert!), personal coaching and a complete plan that takes the guesswork out of losing weight.

Our holistic approach will help you learn how to lose weight and keep it off, so you can live your life to the Max!

Rapid Results Max

Take Your Weight Loss
to the Max

Lose up to 18 pounds and 5 inches off your
waist in your first 4 weeks.‡

Max Up is our newest and most effective weight loss program ever! It leverages the powerful science of intermittent fasting and combines it with great-tasting food, our Recharge Bar, 1:1 coaching and flexible delivery options to help you take your results to the Max.

great tasting food

Make Weight Loss Easier With Great-Tasting Food

The experts at Jenny Craig know that when you love what you eat, it’s easier to lose weight. That’s why our team of nutrition and culinary experts are always working to develop the best-tasting, highest quality products. From sweet breakfasts and satisfying lunches to flavorful dinners and decadent desserts — you’ll love every bite.

personal coaching

Lose More Weight With Personal Coaching

Personal support has always been an integral part of the Jenny Craig program. Your weight loss coach is your guide to Max results. You’ll receive personalized feedback, custom meal planning, success strategies and endless support. Lose 3X more weight with coaching than dieting on your own!§

science based stategies

Max Up Your Results With Science-Backed Strategies

Forget the fads. Jenny Craig has always leveraged the latest science-backed strategies to provide the best possible weight loss program. Our team of medical and nutrition experts lead the way to revolutionize how you lose weight.

‡First 4 weeks only. Average weight loss in a study was 15 pounds and average waist size reduction was 3 inches for those who completed the program.